Leads & communications
From social lead to enrolled student, every conversation on record
Leads from Facebook and Instagram land in a shared pool any officer can claim. Once a lead applies, every email, letter and note follows the student, sent from templates your roles are allowed to use.
The problem
Recruitment and communication are disconnected
- Social leads are downloaded and imported by hand.
- Officers duplicate effort on the same lead.
- Messages to students are scattered across personal inboxes.
With Academywise
A shared pool and a single log
Leads arrive by signed webhook, de-duplicated and unassigned, so whoever is free can pick them up. Communications sent from Academywise are logged on the student, with templates restricted by role at the database level.
Capabilities
What leads & communications includes
Items labelled Needs your account or In development are explained on the feature status page.
- Needs your account
Meta lead ads
Facebook and Instagram lead ads arrive by signed webhook into a shared, de-duplicated pool, ready to claim.
Activities, planner & tasks
Plan marketing activity, assign tasks and track officer workload.
Marketing reports & digest
Marketing reports and a daily digest email for the team.
Communication log
Every email, letter and note on the student record. Super admins can correct dates, and the original is kept.
Role-controlled email templates
Build branded templates and choose which roles may use each, enforced by the database rather than the picker.
- In development
SMS messages
SMS sending is built and runs in test mode until an SMS provider account is connected.
Workflow
How it works in practice
- 01
Capture
Leads arrive from Meta lead ads.
- 02
Claim
An officer claims the lead from the shared pool.
- 03
Convert
The lead applies through the online application.
- 04
Communicate
Every message is logged on the student record.
Benefits
Why it matters
- 01
No lead left unclaimed
Shared pools mean whoever is available can respond.
- 02
Context for every call
Staff see the full history before they pick up the phone.
- 03
Brand-safe messaging
Template access follows role, enforced server-side.
Want to see leads & communications with your own scenarios?
Book a demoFAQ
Leads & communications: common questions
Still have a question? Ask us directly.
Which lead sources are supported?
Meta (Facebook and Instagram) lead ads connect by webhook once you supply your Meta app credentials. Online applications come in directly through your enrolment form.
Related
Works hand in hand with
Education agents
Agent applications with referee checks, agreements, a full agent portal, commissions, claims and agent training.
Explore education agentsAdmissions & enrolment
A guided online application, document requests, assessments and e-signed offers: one pipeline from applicant to current student.
Explore admissions & enrolmentStudent portal
Students see their course, timetable, results and fees, pay online, update their details and complete surveys.
Explore student portalSee Academywise with your own workflows in mind
Book a guided demo. Tell us how you run admissions, delivery and compliance today, and we'll show you the parts of Academywise that matter to you.
- Walkthrough tailored to your modules
- Discuss migration from your current system
- Clear status on every feature
