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Leads & communications

From social lead to enrolled student, every conversation on record

Leads from Facebook and Instagram land in a shared pool any officer can claim. Once a lead applies, every email, letter and note follows the student, sent from templates your roles are allowed to use.

Illustration of the Academywise interface with sample data.

The problem

Recruitment and communication are disconnected

  • Social leads are downloaded and imported by hand.
  • Officers duplicate effort on the same lead.
  • Messages to students are scattered across personal inboxes.

With Academywise

A shared pool and a single log

Leads arrive by signed webhook, de-duplicated and unassigned, so whoever is free can pick them up. Communications sent from Academywise are logged on the student, with templates restricted by role at the database level.

Capabilities

What leads & communications includes

Items labelled Needs your account or In development are explained on the feature status page.

  • Needs your account

    Meta lead ads

    Facebook and Instagram lead ads arrive by signed webhook into a shared, de-duplicated pool, ready to claim.

  • Activities, planner & tasks

    Plan marketing activity, assign tasks and track officer workload.

  • Marketing reports & digest

    Marketing reports and a daily digest email for the team.

  • Communication log

    Every email, letter and note on the student record. Super admins can correct dates, and the original is kept.

  • Role-controlled email templates

    Build branded templates and choose which roles may use each, enforced by the database rather than the picker.

  • In development

    SMS messages

    SMS sending is built and runs in test mode until an SMS provider account is connected.

Workflow

How it works in practice

  1. 01

    Capture

    Leads arrive from Meta lead ads.

  2. 02

    Claim

    An officer claims the lead from the shared pool.

  3. 03

    Convert

    The lead applies through the online application.

  4. 04

    Communicate

    Every message is logged on the student record.

Benefits

Why it matters

  • 01

    No lead left unclaimed

    Shared pools mean whoever is available can respond.

  • 02

    Context for every call

    Staff see the full history before they pick up the phone.

  • 03

    Brand-safe messaging

    Template access follows role, enforced server-side.

Want to see leads & communications with your own scenarios?

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FAQ

Leads & communications: common questions

Still have a question? Ask us directly.

Which lead sources are supported?

Meta (Facebook and Instagram) lead ads connect by webhook once you supply your Meta app credentials. Online applications come in directly through your enrolment form.

See Academywise with your own workflows in mind

Book a guided demo. Tell us how you run admissions, delivery and compliance today, and we'll show you the parts of Academywise that matter to you.

  • Walkthrough tailored to your modules
  • Discuss migration from your current system
  • Clear status on every feature